DCEU Marketing 102: Anti-Marketing

June 10, 2017

So this whole Wonder Woman movie this is a kind of big deal for Warner Bros., the DCEU, female lead movies, and movies directed by women. While Wonder Woman might be the best reviewed movie within the DCEU, and it's the biggest opening weekend box office for a movie directed by a woman, what it is not the first female lead superhero/comic movie. It just so happens to be the first good one.